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Tuesday, 11 June 2013

ASE 1 Ad campaign process

ok so basically I worked mostly solo on this project. to start we took portrait "mug shots" or just posed pictures so we could "cut them up". after that we fought with the iMovie program at school. when we realized it wouldn't work we decided to do it at home on my computer. because of scheduling difficulty I did the movie and Britt did the written process that we handed in. our design was what is the ase1 look? we decided that grabbing people at random was the best way to depict how our school dresses. although the trick to it is there is no look at ase 1. we decided that the song supermodel by clueless was a good song to play our pictures to. we took out the part where she talks about starving herself though. we showed bodies without heads and vice versa. then we put them together the way we were supposed to have them. I think it would have been more effective if we could have mixed and matched but this is what we had to work with based on time frames. although I think our movie conveyed what our goal was. to show ase is inclusive and you can be yourself without being bullied for it.

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